Higher Diploma
2 Year(s)
FULL TIME
The Higher Diploma in Advertising Design aims to be a top-of-mind programme that focuses on the balance between creative strategy, communication art and production skills. Students experience learning through activities that nurture the creative mind, with competitive transferable skills that develop commercial awareness and consumer insights applicable to traditional and digital advertising and marketing.
Students apply creative strategies to persuasive communication designs that are practically produced for pitching and presentation. Students are trained to become enterprising advertising creatives who are open-minded, playful, confident, compelling and competitive. We encourage students to be observant, courageous and responsive in the ever-changing and highly challenging world of advertising.
Higher Diploma in Advertising Design
BA (Hons) Graphic Design #1
Programme leader, HD in Advertising Design
Associate Director (Executive), Centre for Communication Design
Senior Lecturer
eddielau@vtc.edu.hkLecturer
jerryfu@vtc.edu.hkLecturer
akela@vtc.edu.hkLecturer
wyee@vtc.edu.hkResearcher, Centre for Communication Design
Lecturer
katherinetse38@vtc.edu.hkResearcher, Centre for Communication Design
Assistant Lecturer
kikiyau@vtc.edu.hk